Media Updates

Benelli India Opens its 49th Exclusive Dealership in Nashik Benelli India Opens its 49th Exclusive Dealership in NashikThe showroom showcases the Italian brand’s complete BS6 range of motorcycles Enquiries, Bookings and Deliveries are openNashik, 3rd March 202…

Benelli launches its Young Adventure Machine, the TRK 251 in India at INR Rs. 2.51 Lakhs*  Benelli launches its Young Adventure Machine, the TRK 251 in India at INR Rs. 2.51 Lakhs* (ex-showroom)#EntryToAdventure·         The TRK 251 is powered by a refined 250cc, single-cylinder engine…

Benelli India commences pre-bookings of TRK 251 Benelli India commences pre-bookings of TRK 251 #EntryToAdventure·         The Benelli TRK 251 will be available in 3 colour options – Glossy White, Glo…

Benelli India Opens its 48th Exclusive Dealership in Anantapur, Andhra Pradesh Benelli India Opens its 48th Exclusive Dealership in Anantapur, Andhra Pradesh, The showroom showcases the Italian brand’s BS6 range of motorcycles, Enquiries, Bookings and Deliveries are openAnantapu…

Benelli India Opens its 47th Exclusive Dealership in Dehradun Benelli India Opens its 47th Exclusive Dealership in Dehradun. The showroom showcases the Italian brand’s complete BS6 range of motorcycles. Enquiries, Bookings and Deliveries are openBenell…

Benelli India Opens its 46th Exclusive Dealership in Ulhasnagar  Benelli India Opens its 46th Exclusive Dealership in UlhasnagarThe showroom showcases the Italian brand’s complete BS6 range of motorcyclesEnquiries, Bookings and Deliveries are openBenelli, a…

Benelli India Opens its 45th Exclusive Dealership in Bhubaneswar. Benelli India Opens its 45th Exclusive Dealership in Bhubaneswar.The showroom showcases the Italian brand’s complete BS6 range of motorcycles Enquiries, Bookings and Deliveries are open for custo…

Benelli 502c Ultimate Urban Cruiser from Benelli India Benelli has brought its iconic machine to disrupt the cruiser realm. It is a strong product with a distinct design style and elegance that exudes an unmistakable urban road presence making it truly…

Benelli India Opens its 44th Exclusive Dealership in Patna Benelli India Opens its 44th Exclusive Dealership in Patna. The showroom showcases the Italian brand’s complete BS6 range of motorcycles. Bookings are now openPatna, 13th August 2021: Benell…

Benelli India Launches its 43rd Exclusive Dealership in Vyttila Benelli India Launches its 43rd Exclusive Dealership in Vyttila. The showroom showcases the Italian brand’s complete BS6 range of motorcycles Bookings OpenVyttila, 4th August 2021: Benelli, a leading …

Benelli 502c launches in India at INR 4.98 lakhs (ex-showroom) Benelli launches its Ultimate Urban Cruiser 502c in India at INR 4.98 lakhs (ex-showroom)·         The 502c is powered by a 500 cc twin cylinder motor that c…

Benelli Ultimate Urban Cruiser 502c Pre-Booking Open Benelli India commences pre-bookings of its Ultimate Urban Cruiser 502c in India. The Benelli 502c will be available in two colour options – Matte Cognac Red and Glossy Black. The Benelli 502c is avai…

Benelli India Launches its 42nd Exclusive Dealership in Jammu Benelli India Launches its 42nd Exclusive Dealership in Jammu. The showroom showcases the Italian brand’s latest BS6 range. Enquiries, Bookings and Deliveries are now open. Jammu, 23rd June 2021:…

Benelli India Launches its 41st Exclusive Dealership in Howrah Benelli India Launches its 41st Exclusive Dealership in Howrah.  The showroom showcases the Italian brand’s latest BS6 range; bookings and deliveries open.Benelli, a leading worldwide manufacture…

Benelli Launches the BS-VI TRK 502X for an Introductory Price, Starting at Rs. 5.19 Lakhs* (Ex-showroom, India) Benelli Launches the BS-VI TRK 502X for an Introductory Price,  Starting at Rs. 5.19 Lakhs (Ex-showroom, India)Pure White and Benelli Red colour priced at Rs. 5,29,900 (Ex-showroom, India)TRK 502…

Benelli India Initiates ‘National Safety’ Awareness Campaign ‘Safe Roaring’ Benelli India Initiates ‘National Safety’ Awareness Campaign ‘Safe Roaring’. Starting from the company’s manufacturing plant based out of Hyderabad, the campaign ‘Safe Roaring’ was inaugurated by…

Benelli India Launches its 40th Exclusive Dealership in Pune. Benelli India Launches its 40th Exclusive Dealership in Pune. The showroom gets India’s first Benelli Cafe and houses the Italian brand’s BS6 range.Benelli, a leading worldwide manufacturer of…

Benelli Launches BS-VI Leoncino 500 starting at Rs. 4,59,900 (Ex-showroom, India) Benelli Launches BS-VI Leoncino 500  starting at Rs. 4,59,900 (Ex-showroom, India)The Benelli Leoncino 500 is available in two colours – Steel Grey & Leoncino RedThe Benelli Leoncino 500…

Benelli India Launches its 39th Exclusive Dealership in Bilaspur Benelli India Launches its 39th Exclusive Dealership in Bilaspur, The showroom showcases the Italian brand’s TRK 502 and Imperiale 400; bookings and deliveries open. Benelli, one of the leading worldw…

MY 2021 Benelli Imperiale 400 Launched at Rs. 1.89 Lakhs (Ex-showroom) MY 2021 Benelli Imperiale 400 Launched at Rs. 1.89 Lakhs (Ex-showroom).  Benelli, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride India – Mahavir Group, today announced the la…

Benelli TRK 502 BS6 (2021) Launched In India Benelli TRK 502 BS6 (2021) Launched In India: Prices Start at Rs. 4,79,900/-*.  Benelli India has launched its only second BS6 motorcycle in the Indian market, the TRK 502. The Benelli TRK 5…

Benelli India Launches Its Grand Tourer the BS-VI TRK 502 Benelli India Launches Its Grand Tourer the BS-VI TRK 502. The Italian superbike manufacturer Benelli and Adishwar Auto Ride India – Mahavir Group, has launched its popular adventure tourer, the BS-VI…

Benelli India Launches its 38th Exclusive Dealership in Vellore Benelli India Launches its 38th Exclusive Dealership in Vellore.  The showroom showcases the Italian brand’s BS6 Imperiale 400; bookings and deliveries openBenelli, a leading worldwide manufactur…

Benelli Launches Exclusive Dealership in Siliguri Benelli Launches Exclusive Dealership in SiliguriBenelli, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride India – Mahavir Group, today launched its 37th exclusive showroom, in…

Benelli Launches Exclusive Dealership in Trichy The showroom showcases the Italian brand’s BS6 Imperiale 400; bookings and deliveries openTrichy, 28th December 2020: Benelli, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride …

Benelli Launches Exclusive Dealership in Lucknow Benelli Launches Exclusive Dealership in LucknowThe exclusive showroom showcases the Italian brand’s BS6 Imperiale 400; bookings and deliveries openBenelli, a leading worldwide manufacturer of premium…

BENELLI INDIA INTRODUCES ‘DIWALI SPARKLE OFFER’ BENELLI INDIA INTRODUCES ‘DIWALI SPARKLE OFFER’Customers can avail savings up to Rs 12,000 on Red and Black colour Imperiale 400Low EMI Offer of Rs. 4,999 with funding up to 85% available on all three…

Benelli Launches Exclusive Dealership in Vapi Benelli Launches Exclusive Dealership in VapiThe exclusive showroom showcases the Italian brand’s BS6 Imperiale 400; bookings and deliveries openBenelli, a leading worldwide manufacturer of premium bi…

Benelli Launches Dealership in Bhilai Benelli has launched its new exclusive new showroom in Bhilai, Chattisgarh, its 33rd dealership in India. The state-of-the-art Benelli-Bhilai showroom is situated at GE Road, Bhilai Durg, Chattisgarh.…

BENELLI INAUGURATES NEW SHOWROOM IN GHAZIABAD Benelli Inaugurates New Showroom in Ghaziabad, 32nd Across IndiaApart from the bikes, the showroom also showcases merchandise and accessories. Along with a host of motorcycle customization option, wit…

Benelli India Opens New Showroom in Puducherry Benelli India Opens New Showroom in PuducherryBenelli India has inaugurated a new dealership in Puducherry, taking its tally of total dealerships in India to 31. The showroom is situated at Plot No. 5…

Benelli India Opens New Showroom in Chandigarh, Benelli India Opens New Showroom in Chandigarh, 30th Across IndiaBenelli India has inaugurated a new dealership in Chandigarh, taking its tally of total dealerships in India to 30. The showroom is sit…

Benelli Launches Exclusive Dealership in Udaipur Benelli Launches Exclusive Dealership in UdaipurThe exclusive showroom showcases the Italian brand’s BS6 Imperiale 400; bookings and deliveries openBenelli, a leading worldwide manufacturer of premi…

BS-VI Benelli Imperiale 400 Launched BS-VI Benelli Imperiale 400 Launched. Prices start from Rs. 1.99 Lakhs (Ex-showroom) ·         Deliveries of the BS-VI Imperiale 400 will begin from 1st week of August 2020 onwards. ·    …

BS6 Benelli Imperiale 400 launched in India: Check out price, specs, features, etc. BS6 Benelli Imperiale 400 launched in India: Check out price, specs, features, etc.Benelli has jumped on the BS6 bandwagon in India with the launch of BS6 Imperiale 400. The bike gets a price tag of ₹…

Benelli-Rajahmundry Showroom Launched Benelli-Rajahmundry Showroom Launched. Benelli-Rajahmundry is now ready to serve you with the adventure you have been waiting for! Benelli India proudly announces the grand opening of the Benelli…

Benelli Launches Exclusive Dealership in Mahabubnagar Benelli Launches Exclusive Dealership in Mahabubnagar. Benelli, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride India - Mahavir Group, launched its 27th exclusive showr…

Benelli India has revised the prices of the Imperiale 400 Benelli India has revised the prices of the Imperiale 400, and the retro-style motorcycle is now available at INR 1,79,500. The company states that the material costs have gone up for the Imperiale 40…

Exclusive showroom of Benelli launched in Raipur BENELLI, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride India Mahavir Group on Friday launched an exclusive showroom of Chhattisgarh in Raipur.   The state-of-the–a…

Benelli-Raipur Showroom Launch Benelli-Raipur is now ready to serve you with the adventure you have been waiting for! Benelli India proudly announces the grand opening of the Benelli Showroom in the largest City of Chhattisgarh.

Pre-Bookings for Benelli Imperiale 400 Begins in India Benelli India announced the opening of pre-bookings for Benelli Imperiale 400, for a token amount for Rs 4,000. Yes, you read it right. The pre-booking for the motorcycle can be done via Benelli India…

Small town buyers add to superbike sales, says Benelli India’s Vikas Jhabakh Along with the hardcore riders, people have also started looking at superbikes for casual riding. Better income levels, improved standard of living of people from tier 2 cities, fuelled this demand…

Benelli India inaugurates a new showroom in Mumbai Benelli inaugurated a new showroom in Mumbai. The showroom is located at D'Souza Chawl, Sankar Wadi, Jogeshwari East. The showroom retails Benelli's India line-up that includes TNT 300, 302R, TRK 50…

Benelli-Hubli | Benelli Showroom Launch Team Benelli India is proud to announce the successful inauguration of the Benelli Showroom at Hubli,

Benelli India to double its product portfolio by 2020 Italian motorcycle maker Benelli has chalked out aggressive plans to strengthen its foothold in the premium bikes category to double its product portfolio by 2020, according to a top official. The com…

Benelli Imperiale 400 Pre-Bookings Now Open; Deliveries To Begin During Diwali Benelli has announced the opening of pre-bookings for the Imperiale 400. The deliveries of the Imperiale 400 are scheduled to start from Diwali onwards, across all the exclusive Benelli showrooms in…

Zoom away on the Leoncino 250 Motorcycle makers Benelli and and Adishwar Auto Ride India – Mahavir Group announced the launch of its popular global brand Leoncino 250 in the Indian market with a price tag of Rs 2.50 lakh (ex-sho…

Benelli Leoncino 250 comes with 3-year Unlimited Kilometre Warranty as standard Benelli Launches Leoncino 250 at Rs. 2.5 Lakh (Ex-Showroom, India)Benelli Leoncino 250 comes with 3-year Unlimited Kilometre Warranty as standardOnline + Offline bookings open for Rs. 6000 (Fully R…

Benelli India launches Leoncino 250 at INR 2.5 lakhs (Ex-Showroom) Benelli India launches Leoncino 250 at INR 2.5 lakhs (Ex-Showroom) 

Benelli India announces pre-bookings of Imperiale 400 in India Benelli India announces pre-bookings of the Retro-Classic Imperiale 400 in IndiaThe Benelli Imperiale 400 will be available in three colour options – Red, Black and SilverThe Benelli Imperiale 400 is …


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Your privacy on the Benelli website

This website is managed by Benelli Q.J. S.r.l. (“Benelli”). The main purpose of this site is to provide you with the Services we offer related to our website. We want you to feel safe when you visit our website, and we are committed to protecting your privacy during this visit.

Before you use and contribute information via this website, we advise you to read our Privacy Statement and our Privacy Policy and agree to the terms they contain.

Your decision to contribute your Personal Data is voluntary. However, since registration of a personal account and the use of our Services require personal data, you cannot use this site unless you contribute your Personal Data.

About us

Benelli is a company which develops and produces motorbikes, with registered office at Strada della Fornace Vecchia, sn, 61122 Pesaro (PU), Italy, belonging to the Qianjiang group headquartered in Wenling, Zhejiang province, China.

The data controller has designated a Data Protection Officer (DPO), who can be contacted by email at dpo@benelli.com or by writing to Strada della Fornace Vecchia sn, 61122 Pesaro (Italy).

Which data do we collect?

The Personal Data we collect from you include your name, address, email address and IP addresses and data regarding the pages you visit and when.

Personal Data may include:

  • Personal Data which you contribute to us, such as your email address and your country/region; if you use your social media account to access or register for a personal account on the Benelli website, we may also collect any information in the public domain associated to your social media account. If you make a purchase on the Benelli website, we will collect your name, postal/shipping/billing address (including postcode), contact information, email address, credit card number or other payment service information.
  • Personal Data supplied to us through your use of the Benelli Services, such as device, register or position data.

We do not collect sensitive personal data.

We also collect Personal Data through the use of cookies. Cookies are small data files which store and recover information about your visit to this website - such as how you accessed our website, how you browsed the site, and which information was of interest to you. For further information about cookies, please read our cookie policy.

How do we use your data?

We analyze your data to find out what works best on our website, to define the most appropriate ways of improving it, and, finally, to decide how to change our site to make it more effective for you and other users. We may also use your data for other purposes, when we are authorised to do so by law, such as to comply with requests from public authorities or to conduct internal investigations. Find out more about how we use your Personal Data.

We may also send you emails on your request. If you have subscribed to our newsletter and have agreed to receive further communications, we may also send you marketing emails, such as product updates or other marketing information regarding our products and services. Please remember that you can withdraw your consent at any time.

Will we share your data with third parties?

Since we are a global organization, the data we collect may be transferred internationally within the worldwide Benelli organization. We may also share your data with third parties such as our service providers.

We restrict access to personal data concerning you to employees we consider have a reasonable need to come into contact with these data for the supply of products or services or to perform their duties. Our staff are trained regarding their data protection obligations.

International transfer of personal data

You recognise and agree to the transfer, storage, use or processing of your data at/by Benelli and its affiliated companies and/or its service providers which might be located in a country other than your own. All the aforesaid transfers, storage or processing of your data will be subject to the Privacy Policy and the relevant laws with regard to the protection of the privacy and security of personal data.

We use approved contractual clauses for the international transfer of personal data collected in the European Economic Area and Switzerland. As a global company, Benelli has a series of legal entities in different jurisdictions, which are responsible for the personal data which they collect and which are processed on their behalf. Find out more about Benelli’s global organization.

How do we protect your data?

The protection of your data matters to us. We process your data in compliance with the relevant data protection legislation, and we will adopt appropriate measures to guarantee this website’s security. We provide physical, electronic and procedural guarantees compliant with Italian laws and regulations to protect your data, including, but not limited to, those set forth in the General Data Protection Regulation no. 679/2016 (“GDPR"). We will ensure that we have adequate physical and technological measures to protect your data, wherever they are stored. When we outsource any process, we will ensure that the supplier has adequate security measures.

How can you access, change or erase your data?

For any query regarding the processing of your personal data or to exercise any of the following rights, please contact us at privacy@benelli.com.

  • You are entitled (in the circumstances and on the conditions, and with the exceptions, envisaged by the relevant law), to:
  • Request access to the personal data concerning you which we process: this right enables you to find out whether we hold personal data concerning you and, if so, to obtain information about and a copy of the said data.
  • Request the rectification of your personal data: this right entitles you to have your personal data corrected if they are inaccurate or incomplete.
  • Object to the processing of your personal data: this right entitles you to ask Benelli to stop processing your personal data.
  • Request the erasure of your personal data: this right entitles you to request the erasure of your personal data, also when the data are no longer necessary for the achievement of the relevant purposes.
  • Request the restriction of the processing of your personal data: this right entitles you to ask Benelli to process your personal data only in limited circumstances, including with your consent.
  • Request the portability of your personal data: this right entitles you to receive a copy (in a structured, commonly used and machine-readable format) of the personal data you have contributed to Benelli, or to ask Benelli to transmit those data to another controller.

To the extent that the processing of your personal data is based on your consent, you will be entitled to withdraw this consent at any time by contacting us here. Bear in mind that this will not affect Benelli’s right to process the personal data obtained before you withdrew your consent, or its right to continue parts of the processing which have legal bases other than your consent.

If, in spite of our best efforts to protect your personal data, you believe that your rights to privacy have been violated, we urge anyone to contact Benelli before taking any other action, in order to find a solution to any complaint. You are entitled to submit a complaint directly to the competent supervisory authority, or to bring an action against Benelli before a competent court (in the country where you live or work or in the country where you maintain that data protection law has been breached).

What are your rights with regard to marketing communications?

You may exercise your right not to receive marketing communications by ticking some boxes in the form below, which we use to collect your personal data, or by exercising your right to object in the email messages we send you. You may also exercise the right to stop receiving marketing communications at any time by contacting us. In this case, we will conserve minimal personal data to record the fact that you object, and will not contact you again.

How long do we store your data for?

We store your personal data for the time needed to pursue the purposes stated in this Privacy Statement, unless the law requires or permits a longer storage period.

Where can I get more information?

You will find more information about the procedures and purposes of the use of your data, and the rights you can exercise regarding your data, in our Privacy Policy.







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