Media Updates

Benelli to focus on 300-500cc bikes Italian superbike-maker Benelli, which is re-entering the Indian market with a new partner, hopes to position itself strongly in the 300-500cc segment in India in the next couple of years. It has put …

Benelli 500 cc ADV for India launch confirmed – Exp price Rs 5 lakhs The Benelli TRK 502 and 502X adventure tourers were supposed to be the next motorcycle to be launched in India before the brand’s local partner DSK Motowheels was shuttered down due to a fraud case in…

Benelli Imperiale 400: 5 things to know Benelli has confirmed that it will launch not one but two Imperiale variants in India by the end of 2019. The first one will be the Imperiale 400 and the second, a bigger and previously undisclosed Im…

Benelli TRK 502 vs BMW G 310 GS vs Kawasaki Versys 650 vs Kawasaki Versys-X 300 It is no secret that Benelli has had a rough time since the real estate arm of its partner, DSK Motowheels, filed for bankruptcy. However, that is set to become a thing of the past as the It…

Italian Superbike Manufacturer Benelli Ties Up With Mahavir Group The Italian motorcycle manufacturer will collaborate with Hyderabad-based firm to assemble, manufacture and sell its motorcycles from Italy and South East Asia

TNT25 and TNT 600GT discontinued. Will re-enter Indian market with only 3 products. Benelli's future seems to be brighter than ever thanks to its newly entered strategic partnership with Adishwar Auto Ride India of Mahavir Group, set to be led by Managing Director Vikas Jhabakh.…

Italy’s Benelli inks MoU to set up production facility in Telangana Italian super bike major Benelli has entered into a memorandum of understanding (MoU) with the Telangana government to set up a manufacturing plant in Telangana, located at Medichal, Pochampally, Hyde…

Exclusive! Leoncino To Be The First Launch From New Benelli India Partner Mahavir Group, which took over Benelli India’s operations from DSK Motowheels, plans to begin sales from November 2018 with 19 existing dealerships

Benelli considering localisation for India Benelli just made a detailed announcement of a new business venture in India with Adishwar Auto Ride India (AARI), a subsidiary of Hyderabad-based Mahavir Group. As part of this announcement…

BENELLI INDIA TO LAUNCH 12 MODELS BETWEEN 2018 AND 2019 INCLUDING TRK 502 Benelli has just announced its return to the Indian market as Benelli India. This time, it partners with Hyderabad-based Adishwar Auto Ride International (AARI), a subsidiary of Mahavir Group. This&nb…

Italian bike-maker Benelli signs MoU for plant in Telangana Italian motorcycle-maker Benelli today signed an MoU with Telangana government and Adishwar Auto Ride International (AARI), a subsidiary of Mahavir Group, for setting a manufacturing facility here.

Benelli and Mahavir Group make official announcement Benelli has made a formal announcement regarding their new business venture with Adishwar Auto Ride India (AARI), a subsidiary of Mahavir Group. AARI has taken charge of the Italian manufacturer’…

BENELLI RE-ENTERS INDIA WITH MAHAVIR GROUP, TO LAUNCH 7 MODELS INCLUDING TRK 502 AND LEONCINO 500 IN 2018-19 Benelli has just announced its return to the Indian market as Benelli India. This time, it partners with Hyderabad-based Adishwar Auto Ride International (AARI), a subsidiary of Mahavir Grou…

Benelli Partners With Mahavir Group For Operations In India; To Set Up A New Plant Benelli has found a new partner with Adishwar Auto Ride India, a subsidiary of Mahavir Group, and will be establishing a new plant to assemble its motorcycles near Hyderabad.

Benelli to set up Manufacturing plant near Hyd Benelli, a global leader in the superbike segment, on monday signed a memorandum of understanding with the Telangana government to set up an indigenous manufacturing plant near Hyderabad

Benelli mulls R&D Centre in India; to tap non-metro cities Italian motorcycle maker Benelli, is looking to open its Research and Development Centre in India by 2019, as it plans to make the Indian operations a hub for design and manufacturing of motorcycles i…

Benelli 302S India launch confirmed via CKD – Rival to KTM Duke 390, BMW G310R Following an earlier association with DSK, which ended in financial turmoil, Italian bike makers Benelli Group have now entered into an agreement with Hyderabad based Mahavir Group. Benelli will also …

Benelli Leoncino 250 (Duke 200 Rival) India Launch In Late 2019 Benelli is planning product onslaught to recover the lost ground as the Italian manufacturer ended partnership with DSK Motowheels, and now they have collaborated with Mahavir group. The company is go…

Benelli TRK 502: 5 things to know When Benelli first announced its new tie-up with the Mahavir Group, it also announced plans to launch the new TRK models in India before the next financial year (March 2020). If you noticed we said 'm…

Italy’s Benelli to roll out 12 bikes in India by 2019 Italian motorcycle manufacturer Benelli, which plans to reposition itself in the 300cc to 500cc superbike segment, will be rolling out at least 12 models in India by 2019, said a senior official. “We …

India is Benelli’s top priority: CMO Dante Bustos Italian superbike maker Benelli QJ has renewed its focus on India after ending a distribution partnership with Pune-based DSK Moto wheels, a top company executive said. “This (India) is an incredible …

Benelli plans to enter smaller bike segment in India after 2019 Italian premium two-wheeler maker Benelli, which is set to resume sales in India in October, will look to enter smaller 135-200 cc bike segment after 2019 to have a wider market presence, a senior com…


Subscribe to our newsletter & stay updated

Your privacy on Benelli’s Website

This website is administered by Benelli Q.J. S.r.l. (“Benelli”). The primary purpose of this site is to provide you the Services we offer in relation to our website. We want you to feel secure when visiting our site and are committed to maintaining your privacy when doing so.

Before using and providing information through this site, we invite you to carefully read the below Privacy Statement and our Privacy Policy and to accept the terms herein.

Your decision to provide your Personal Information to Benelli is voluntary. However, given that the registration of a personal account and the use of the Services require personal data to function, you will not be able to use this site if you do not provide your Personal Information.

What information do we gather?

The Personal Information we collect from you might include your name, address, email address, IP address, and information regarding what pages are accessed and when.

The Personal Information may include:

  • Personal Information you provide to us, such as your e-mail address and country/region; if you use your social media account to log in or sign up for a personal account on Benelli’s website, any publicly available information associated to your social media account may also be collected by us. If you purchase on Benelli’s website, we will collect your name, mailing/shipping/billing address (including zip code), contact information, e-mail address, credit card number or other payment service information); and
  • Personal Information is provided to us from your use of Benelli’s Services, such as device, log or location related information.

We will not collect any sensitive personal data.

We also collect Personal Information through the use of cookies. Cookies are small files of information that save and retrieve information about your visit to this site – for example, how you entered our site, how you navigated through the site, and what information was of interest to you. Please read our Cookies policy for further information on this.

How do we use your information?

We analyze your information to determine what is most effective about our site, to help us identify ways to improve it, and eventually, to determine how we can tailor our site to make it more effective for you and other users. We may also use your information for certain other purposes, where we have the legal right to do so, such as complying with requests from public authorities or conducting internal investigations. Find out more about how we use your Personal Information.

We may also send you email communications as responses to your requests. If you have signed up for our newsletter and consented to receive further communications, we can also send you e-mail marketing communications, such as product updates, or other marketing information about our products and services. In this regard, remember that you can withdraw your consent at any time.

Will we share your information with outside parties?

As a global organization, information we collect may be transferred internationally throughout Benelli's worldwide organization. In addition, we may at times share your information with certain third parties, such as our service providers.

We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. In this regard, we train our staff on their privacy obligations.

International transfers of your Personal Information

You understand and consent to the transfer, storage, use or process of your information to Benelli and any of its affiliated companies and/or service providers who may be located in a different country to you. All said transfer, storage, or process of your information, shall be subject to the Privacy Policy and applicable laws on privacy protection and personal information security.

We use approved Model Contractual Clauses for the international transfer of personal information collected in the European Economic Area and Switzerland. Benelli, as a global company, has a number of legal entities in different jurisdictions which are responsible for the personal information which they collect and which is processed on their behalf. Discover more about Benelli’s global organization.

How do we protect your information?

The protection of your information is important to us. We will process your information in accordance with applicable data protection legislation, and will take appropriate steps to maintain the security of this site. We have physical, electronic, and procedural safeguards that comply with government legislation and regulations to protect personal information about you, including but not limited to those indicated in the General Data Protection Regulation n. 679/2016 (“GDPR”). We will ensure we have appropriate physical and technological security measures to protect your information regardless of where it’s held. We will ensure that when we outsource any processes the supplier has appropriate security measures in place.

How can you access, edit or delete your data?

If you have any questions regarding the processing of your personal data or you want to exercise any of the following rights, please contact us at

  • You are entitled (in the circumstances and under the conditions, and subject to the exceptions, set out in applicable law) to:
  • Request access to the personal data we process about you: this right entitles you to know whether we hold personal data about you and, if we do, to obtain information on and a copy of that personal data.
  • Request a rectification of your personal data: this right entitles you to have your personal data be corrected if it is inaccurate or incomplete.
  • Object to the processing of your personal data: this right entitles you to request that Benelli no longer processes your personal data.
  • Request the erasure of your personal data: this right entitles you to request the erasure of your personal data, including where such personal data would no longer be necessary to achieve the purposes.
  • Request the restriction of the processing of your personal data: this right entitles you to request that Benelli only processes your personal data in limited circumstances, including with your consent.
  • Request portability of your personal data: this right entitles you to receive a copy (in a structured, commonly used and machine-readable format) of personal data that you have provided to Benelli, or request Benelli to transmit such personal data to another data controller.

To the extent that the processing of your personal data is based on your consent, you have the right to withdraw such consent at any time by contacting us here. Please note that this will not affect Benelli’s right to process personal data obtained prior to the withdrawal of your consent, or its right to continue parts of the processing based on other legal bases than your consent.

If, despite our commitment and efforts to protect your personal data, you believe that your data privacy rights have been violated, we encourage and welcome individuals to come to Benelli first to seek resolution of any complaint. You have the right at all times to register a complaint directly with the relevant supervisory authority or to make a claim against Benelli with a competent court (either in the country where you live, the country where you work or the country where you deem that data privacy law has been infringed).

What are your rights regarding marketing communications?

You can exercise your right to prevent marketing communications to you by checking certain boxes on the form below that we use to collect your personal data, or by utilizing opt-out mechanisms in e-mails we send to you. You can also exercise the right to discontinue marketing communications to you, at any time by contacting us. In such cases, we will retain minimum personal data to note that you opted out in order to avoid contacting you again.

How long do we keep your data?

We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Statement unless a longer retention period is required or permitted by law.

Where can I find further information on this?

You can find further information on how and for what purposes we use your information, and on what rights you have in relation to your information, in our Privacy Policy.

If you want to unsubscribe click here